Interview with STYASMR, an ASMR artist creating short and simple ASMR videos

J.F. is a marketing consultant with a Bachelor of Fine Arts degree in Graphic Design from Boston University.  She currently lives in the Northeast of the U.S.

Since 2015, J.F. has created over 100 ASMR videos as the artist STYASMR, an acronym for her channel name, “Sucks To Your ASMR!”

I initially thought that an ASMR video channel with that name would have parody videos, abrupt videos, or some other type of negative or non-ASMR content.  I was pleasantly surprised to find a bunch of gentle, relaxing, softly-voiced, and delightful ASMR videos.

In my interview with J.F., she shares her reason for calling her video channel, “Sucks To Your ASMR!”, her inspiration for making ASMR videos, her tips for new artists, and how her videos are helping others.

Below are my questions in bold, her replies in italics, and a link to her curiously named channel, “Sucks To Your ASMR!”

What inspired you to begin creating ASMR videos?

I was very intrigued by ASMR before I even knew what it was called. I always had these experiences that were tied to a calm nostalgia-invoking feeling when viewing certain videos.

When I finally read about ASMR, as it was becoming popular, I knew that I was someone who experienced this. I was already doing YouTube as a hobby with another channel. So I decided I will start making ASMR videos on a new channel.

Why did you select “Sucks to your ASMR!” as your channel name?

The idea came to me and I thought it sounded quite funny! The inspiration comes from a very popular quote in the book ‘Lord of the Flies’. It’s been very satisfying when people in the comments call out this reference.

How would you describe your style and the content in your videos?

I wanted to keep my videos very simple and short. That’s what I prefer to watch. Some people make videos that are over an hour long but those never held my attention.

I wanted to share the kind of experience that I was also interested in which is taking real life situations, objects, and sounds to explore the world of ASMR. I don’t do role playing and I never share my face or anything personal.

I want to keep it basic and on topic.

What is your most popular video so far?

 “Binaural asmr : petting cute dog and whispering things” is my most popular video with over 80k views (https://www.youtube.com/watch?v=WrsgWen_pgQ).

I think it’s been very soothing and ASMR triggering for so many people because it has simple gentle audio of me whispering lovingly to my dog and he is super cute. His eyes and his relaxed body can really make people feel calm and start to get sleepy too.

What are the biggest challenges for you as an ASMR artist?

I want to make really great production quality for my videos and what’s been limiting is the equipment that I have available. Since I have not been able to spend a lot of money on equipment I am still using the same camera I’ve had for years. But it has great quality and depth of field for the look and style I want and it’s built-in mic has been perfect at capturing sounds.

The huge limitation comes with it being only able to record up to 20 minutes video and it sometimes, for whatever reason, will shut off randomly. That’s been a huge frustration.

What advice or tips would you give to new ASMR artists?

I think it’s all about experimentation. Record things and see what you like the most.

How do you think your ASMR videos are helping others?

The biggest contribution seems to be people looking to relax or fall asleep. I’ve gotten comments that my videos really help them with that.

And to experience the ASMR tingles too.

If you could fully understand one aspect of ASMR through science and research, what would it be?

I would be curious why some people experience it versus others who do not.

Any other thoughts you would like to share?

I think there may even be further aspects to ASMR that video and audio are not able to fully capture. Maybe the technology will exist one day.

What comes to mind is laying on the beach with that continuous ocean breeze running through your body. That physical feeling. It would be amazing if someday we could create those experiences that touch on even more of our human senses.

Enjoy J.F.’s ASMR videos at: http://www.youtube.com/c/SuckstoyourASMR

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This post brought to you by ASMR University.  A site with the mission of increasing the awareness, understanding, and research of the Art and Science of Autonomous Sensory Meridian Response.

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