Dr Agnieszka Janik McErlean is the lead author of the publication, “Assessing individual variation in personality and empathy traits in self-Reported Autonomous Sensory Meridian Response.”
At the time of the publication she was a Lecturer in the Department of Psychology at James Cook University in Singapore. In January 2018, she will be a Senior Lecturer in the Dept of Psychology at Bath Spa University in the UK.
Dr Janik McErlean co-authored the paper with Dr Michael Banissy and the research was published March 30, 2017 in the journal Multisensory Research.
In my interview with Dr Janik McErlean she shares how she became interested in researching ASMR, the goals and methods of her study, the insights she uncovered about ASMR triggers, and her findings about the personality and empathy traits of ASMR responders.
This is the fourth peer-reviewed research study about ASMR. It was published March 30, 2017 in the journal Multisensory Research.
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Veronica Pastore is pursuing her M.Sc. degree in Marketing Management at Bocconi University in Milan, Italy.
This article is an update about the data collected by the 
It has been almost 10 months since Ritz launched their ASMR-inspired commercial on Nov 30, 2016.
ASMR University 