ASMR data from website polls (August 2015 update)

ASMR Autonomous Sensory Meridian Response UniversityMy co-investigators and I are still collecting data for our on-going ASMR research survey.  That research survey has collected data from 13,000 individuals.  Information about that research survey is HERE.

This blog post is an update about the data collected by my website polls which are located on the “First Time Visitor” page.

My prior summary of the website poll data was when there were data from about 150 people.  You can read about that prior summary HERE.

This updated summary has website poll data from about 600 people.

This data is specific to the population of visitors to this website who take the website polls and may not be applicable to other populations.

Below is a short summary of the data, followed by the full data from the polls.

The majority of poll takers:

  • experience ASMR
  • report that ASMR helps them to feel less stressed or helps them to fall asleep
  • have watched over 50 ASMR videos
  • have not created an ASMR video
  • are female
  • are between 20-39 years old
  • experienced ASMR before the age of 13
  • first learned about the term ASMR in 2013 or 2014
  • did not know other terms for the experience prior to learning the term “ASMR”
  • think ASMR is a real biological response
  • would like to  see more research done about ASMR

Now for the the full data.

Responses are shown as percents, rounded to nearest whole number (so percents may not add up to 100%)

Do you think ASMR is a real biological response? (734 responders)

  • Yes, definitely (70%) *small increase since 2014 data*
  • Yes, probably (18%)
  • Unsure, I would like to see research results (11%)
  • No, definitely not (<1%)
  • No, probably not (<1%)

Would you like to see more research done about ASMR? (681 responders)

  • Yes (99%) *similar to 2014 data*
  • No (<1%)

Have you ever watched an ASMR video? (687 responders)

  • Yes, over 100 (41%) *small decrease since 2014 data*
  • Yes, about 50-100 (12%)
  • Yes, about 25-50 (8%)
  • Yes, about 10-25 (9%)
  • Yes, but less than 10 (22%)
  • No (8%) *small increase since 2014 data*

Have you ever created an ASMR video? (607 responders)

  • Yes, over 100 (<1%)
  • Yes, about 50-100 (<1%)
  • Yes, about 25-50 (<1%)
  • Yes, about 10-25 (<1%)
  • Yes, but less than 10 (4%)
  • No (94%) *similar to 2014 data*

How does ASMR seem to help you?  Select all that apply (about 680 responders, 1497 responses).   *all percents about the same as 2014 data except slight increase in those who just enjoy it*  

The first percent is the percent of all responders (about 680 responders), the second percent is the percent of all responses bc responders could choose more than one option (1497 responses).

  • Helps me to feel less stressed (63%, 28%)
  • Helps me to fall asleep (59%, 26%)
  • It does not “help me”, I just enjoy it. (34%, 15%)
  • Helps me to feel less sad (26%, 11%)
  • It helps me in another way not mentioned here (19%, 8%)
  • Helps me with my clinician-diagnosed anxiety or panic disorder (13%, 5%)
  • Helps me with my clinician-diagnosed depression (10%, 4%)
  • Helps me with my clinician-diagnosed insomnia (<1%, 2%)
  • I don’t experience ASMR (<1%, 1%)

When did you first experience ASMR? (606 respondents)

  • Before the age of 13 years (73%) *similar to 2014 data*
  • Between the ages of 13-18 years (13%)
  • After the age of 18 years (11%)
  • I’ve never experienced ASMR (3%)

When did you first learn about the term “Autonomous Sensory Meridian Response”? (594 respondents) *most percents decreased due to additional choice of 2015*

  • 2015 (9%)
  • 2014 (46%)
  • 2013 (21%)
  • 2012 (15%)
  • 2011 (5%)
  • 2010 (term coined in 2010) (3%)

Before you learned about the term “ASMR” did you know this by another term? Such as AIHO, AIE, Unnamed Feeling, Head Orgasm, Braingasm, Head Tingle, etc. (596 respondents)

  • No (78%) *small increase since 2014 data*
  • Yes (21%) *small decrease since 2014 data*

Which best describes you? (Gender and ASMR) (603 respondents)

  • I am female and experience ASMR (54%) *small increase since 2014 data*
  • I am male and experience ASMR (41%) *small decrease since 2014 data*
  • I am female and do not experience ASMR (2%)
  • I am male and do not experience ASMR (2%)

Which best describes you? (Age and ASMR) (594 respondents)

  • 20-29 years and experience ASMR (38%) *small decrease since 2014 data*
  • 30-39 years and experience ASMR (18%)
  • 10-19 years and experience ASMR (17%)
  • 40-49 years and experience ASMR (12%) *small increase since 2014 data*
  • 50 years or older and experience ASMR (10%) *small increase since 2014 data*
  • 10-19 years and do not experience ASMR (2%)
  • 50 years or older and do not experience ASMR (2%)
  • 20-29 years and do not experience ASMR (<1%)
  • younger than 10 years and experience ASMR (<1%)
  • 30-39 years and do not experience ASMR (<1%)
  • 40-49 years and do not experience ASMR (<1%)
  • younger than 10 years and do not experience ASMR (0%)

The most significant change to me between the 2014 poll data and the total poll data collected so far is the increased percent of those taking the polls over the age of 40 whom experience ASMR.  This may reflect that this age group is beginning to discover ASMR videos and are triggered by them.

If you have not taken these polls yet and would like to take them, or would like to view the data directly in the polls, then click HERE.

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This post brought to you by the ASMR University.  A site with the mission of increasing the awareness, understanding, and research of the Art and Science of Autonomous Sensory Meridian Response.

2 thoughts on “ASMR data from website polls (August 2015 update)

  1. I’m still surprised to see the wikipedia definition of ASMR say that “it begins on the scalp” because to me it begins inside the head, and the old name “head organism” made it clear that it was so.
    Between all the people pretending to feel ASMR for hype and actually feeling frisson, and the different intensities of ASMR that one can feel, it’s very complicated. For example I can feel it while watching a video, but it’ll be much stronger and “deeper” in my head when it comes on its own.
    I have felt it since I was little and read the forums before the name was created, and it really bothers me that the fact that the phenomenon is stronger in the head is being ignored.

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  2. This is amazing. I’m so glad to hear you’re doing this. To say I meet your typical demographic is an understatement. Thanks for sharing your data.

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