Researcher studies the effects of ASMR on studying and learning

ASMR Autonomous Sensory Meridian Response UniversityDr. Franziska Apprich received her Ph.D. in Media and Business from Queens University Belfast, Northern Ireland and is currently an Assistant Professor in the School of Communication & Media Studies at Canadian University Dubai in the United Arab Emirates.

She has recently been researching and publishing about several aspects of ASMR, including the benefits of ASMR in education.

Her investigations into ASMR were reviewed by the Venus International Foundation and resulted in her winning the Outstanding Scientist Award from the organization.

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Hand movements in ASMR videos could be helpful to learning new information

ASMR Autonomous Sensory Meridian Response UniversitySlow and methodical hand movements are common to many ASMR videos.

The hands may be tapping on something, demonstrating something, unboxing something, or just gliding rhythmically in the air.

And those videos can be soooo captivating.  Why is that?

Is it the tapping?  Is it the demonstration?  Is it the item being unboxed?

Well, new research suggests that perhaps it is the hands that are grabbing your attention.

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